What Is Linkedin Live?

Live Video

native video has taken off since it was launched in the year of 2017: Video is the fastest-growing content type on the platform and is 5x more likely to generate conversations with members and 20x more likely to be re-shared. If possible, have your colleague reply to user comments.

If you want them to ask the best questions, ask them to write them down. You can reply when you have time. It can take a while for viewers to get used to live video.

It is advisable to stream for at least 10 to 15 minutes. There are events on LinkedIn Live. You can use a live presentation to relay audience questions to the speaker.

LinkedIn Live: Recruiting on the Web

Live videos on the professional social media network, LinkedIn, can be a great way to get to know your audience and engage with them in a way that companies haven't been able to do before. You need to include the profile URLs of the page admins if you want to stream from a business page. Only admins with three pages can stream from your business page.

You're ready to go live after the tools are connected. Click the button to start streaming. You can see an area to write a title and description before the platform starts live streaming.

Go live now. Make sure your camera and mic are set up. You should also check the camera position, lighting, camera quality, audio, and background.

It's important that your set up looks professional, especially since you can use it on the professional social network, LinkedIn. You can host a live panel with employees to discuss what it's like to work for your company. Team members can give tips to people who want to work for your company one day, and discuss what their hiring journey looked like.

You can host a Q&A with people on your team who are in different roles. You can have them introduce themselves and then ask questions about their day-to-day tasks. If you want to use LinkedIn Live to support your recruiting efforts, you should think about other social media tactics you've implemented and how they can convert into a live stream.

LinkedIn Live: A B2B Hub for Business and Professionals

Since being acquired by Microsoft in 2016 for $26.2 billion, social media platform LinkedIn has become a B2B hub where professionals and entrepreneurs can connect and share ideas. More than 500 million people use LinkedIn in over 200 countries. Microsoft is providing the necessary technology to allow for seamless streaming of live videos through its Azure Media Services.

Content creators can access experienced broadcasting streaming services through partnerships with LinkedIn and other companies. With Microsoft already owning 75 percent of the desktop computer market share, and it spending a lot to acquire LinkedIn, it is safe to say that the social network will be around for a while. In conversations, fireside chats can help you generate new leads for your brand.

You can host a discussion about your industry. You can base the chat on a presentation you made at a conference or on a video you uploaded to the internet. Fireside chats can allow you to walk your viewer through a topic.

LinkedIn Live: Connecting Industry Experts in a Livestream

One of the main things that sets LinkedIn Live apart from other video sites is the ability to interact with people in real time. If you get a lot of questions from customers or followers, you can host a live stream to answer them for your entire audience. If you host or attend a special industry event, you can use the live feature on LinkedIn to share the experience with your followers.

It can make people want to attend or share intel. If your followers can put faces with names, they will be more comfortable interacting with your team. Live video is a great way to show off your employees.

New talent can be brought into your organization with the help of LinkedIn. Live streaming can give people a behind the scenes look at your office or work site, which could make it a more appealing destination. Want to get people excited about a big announcement?

You can make your announcement live. You can promote the launch with more posts before the reveal. You can use LinkedIn to establish yourself as an expert in your industry.

Going live to discuss the topic of the day in your field can help you start conversations with other professionals and give you some credibility on a variety of relevant subjects. Interviewing people in a livestream is a very effective strategy if you want to connect with people who have a lot of influence in your industry. They are likely to give you valuable insights.

LinkedIn: A Professional Network for People in the Workforce

On May 5, 2003 the world's first professional network for people in the workforce was launched. Microsoft acquired the company in 2016 and it is now the largest online professional network with millions of registered users. It makes sense that the platform comes in various languages.

The platform is available in many languages, according to the latest information. Most of the 194 million users of the professional networking site are from the US, and only 17 million come from Canada. Europe has the third most users of LinkedIn with 166 million.

80% of B2B content marketers use LinkedIn for sponsored posts, and the platform is the top paid social media network. Around 70% of them used Facebook, while only 27% used the micro-messaging service. One of the best features of LinkedIn is that it allows job seekers to find employment online.

Your resume is the main feature of your profile on LinkedIn. Millions of people worldwide use the professional networking site to find a job. Three people get hired every minute on LinkedIn, so quite a few of those searches are successful.

Job seekers and businesses alike use networking to find work. Job seekers can find employment more easily, get access to new job opportunities, or gain more knowledge from industry seniors by growing their connections network. Most of the people on the professional networking site have a small number of connections.

Facebook Live Streaming

Social media live streaming has made a big leap from novelty to necessity. Live video is now available on many channels, and brands are adjusting their social strategies to take advantage of it. Your viewers are already there, so you can stream to Facebook Live.

Producers will need to consider the limitations of the social media platform. Live video should be part of your strategy, but not all. Live on Facebook is a good way to get some exposure, but lacks the features of a professional live stream.

New possibilities for your content can be created with a dedicated live video solution like Vimeo. You can stream a portion of your live event to Facebook with Vimeo Live. You can turn your live event into a source of revenue with lead capture tools.

Over 500 million people use the photo sharing service, and 200 million people visit at least one business profile daily. A third of the most viewed stories are from businesses, as reported by the social media platform. With the right live video strategy, brands can use the live video platform to increase engagement with their target audience.